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Generate Design is a Raleigh website design & development and graphic design firm that brings clarity out of a world of chaos. Design makes things look, feel and function better.

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TerMir Brand Identity

Little known by the public, the citrus industry has been in a fight for its life, suffering from an untreatable disease known as citrus greening. A bacteria that is lethal to citrus transmitted by psyllids that arrived in a shipment of citrus from China is the cause. Eradicating the bacteria is the cure. TerMir has developed the first fully effective solution for breaking the bacterial disease cycle with the potential to eradicate citrus greening with a patented formulation that is safe for humans.

 

Showing the process of nearly dead (dark half of a leaf) to healthy (bright green half of leaf), or from browning to vibrant green growth is the point of TerMir Solutions existence. We worked hard to depict this purpose within the unique brand identity we designed.

Client:

TerMir